Tuesday, June 15, 2021

28th March 2020, ITC Sonar

Guru 2020

Prasad A. Naik

Professor of Marketing
Graduate School of Management
University of California Davis

Research Expertise: Marketing and advertising strategy, integrated marketing communications, and dynamic market response models, including preparing for product harm crisis.

Professor Prasad Naik develops new models and methods to improve the practice of marketing. He has published over 40 articles in prestigious journals such as Journal of Marketing Research, Marketing Science, Management Science, Journal of the American Statistical AssociationJournal of the Royal Statistical SocietyJournal of Econometrics etc. He serves on the editorial boards of Marketing ScienceJournal of Marketing ResearchThe International Journal of Research in MarketingQuantitative Marketing and Economics among others.

Gurus of Guruspeak

Prof Ajay Kholi


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Prof Arvind Rangaswamy


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Prof Suresh Ramanathan


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Prof Amitava Chattopadhyay


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Prof Venkatesh Shankar


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Prof Venkat Venkatraman


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Prof Venkat Ramaswami


Prof Dipak C Jain


Prof Mohanbir Sawhney


Prof A Parasuraman


Prof Nirmalya Kumar


Prof Sanjay Dhar


Prof Suresh Sundaresan & Prof BB Chakrabarti


Prof Jagdish Seth


The IIM Calcutta Alumni Association, comprising stellar alumni of India’s first IIM, is a not -for-profit organization. Our Objectives are: To act as a vehicle for improvement of the brand equity of IIMC; To enhance the practice of scientific management in our environment; To engage in meaningful societal activities which contribute to the development of human resources; and to live as a global community with shared values, objectives and purpose .

If you are an IIMC alumnus but still not a member of IIMCAA, please contact your local chapter.

GuruSpeak is IIM Calcutta Alumni Association’s signature annual endeavour - a unique day long advanced knowledge workshop with a contemporary GlobalGuru - which has had an incredibly successful run of 14 years since 2004. Some of the world’s most revered management Gurus and thought leaders have shared their insights on this platform. GuruSpeak today is widely acknowledged as India’s most significant annual workshop in the management knowledge space.

GuruSpeak is attended by over 200 high–profile delegates, including several CXOs, some even coming in from other cities to participate. This year GuruSpeak is being held in Kolkata.

Past Sponsors


Please Contact GuruSpeak Convener: Mr. Sandip Bhatia (sandip.bhatia@gmail.com)


Event Rescheduled

Event Rescheduled As per Govt. of India Health and Travel Advisory
New date's announcement after April 15th 2020